How does frequent hair colouring affect your hair texture and strength?

Frequent hair colouring can damage hair texture and strength. The article points out that chemical-based dyes can lead to hair thinning, hair loss, and a permanent change in hair texture, making it frizzy, dull, and unmanageable. To minimize damage, it is recommended to use natural or ammonia-free dyes, extend time between colouring sessions, and use deep conditioning treatments.
*This news was published by the Times of India on September 15, 2025.*